By TODAY style editor Bobbie Thomas: For this week's "Beat the Heat" beauty minute buzz, I wanted to share a cool new find, a melt-free makeup favorite, and a new hair helper.

For anyone who's ever lost a lipstick due to an overheated handbag or beach tote, you'll praise the Cool-It Caddy's product protection. These chic personal pouches are not only insulated but will keep the freezer's chill to prevent your makeup, medication and more from melting in the heat while you splash in the surf, sunbathe, golf, etc. (cool-itcaddy.com $29.95-39.95)

And when it comes to makeup that will withstand the toughest summer temps, Make Up For Ever's new Aqua Cream and Aqua Eyes are among my personal favorites. Originally created for France's aquatic ballet troupe (and worn beneath harsh stage lights by some of Hollywood's hottest stars including Rihanna), this color collection has been put to the test under the most extreme conditions. ($17-22; sephora.com)

Lastly, for the ladies looking to fight humidity and tame their manes (Hoda, here I come!), Living Proof's No Frizz Restyling Spray is the newest save-my-hair spray beauty buffs are raving about. The spray repels dirt and oil allowing you to go longer between washes and provides a thin, lightweight frizz barrier for all hair types. ($24; livingproof.com)

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